Over the last few years, I have been questioning if I chose the wrong passion. Or rather, if the wrong passion—that is writing—chose me.— % &Truth be told, writing has been completely overshadowed by video everywhere I see. Ephemeral reels have replaced the lasting carousel posts. Podcasts have replaced most nonfiction books. Novel remains relevant but the number of readers who are truly preferring novels to cinema are thinning by the day. The way no investor wanted to touch YQ after the Tiktok wave, questioning how less and less people will write in the future, reinforced my question—
both personally and professionally. — % &We launched the feature of videoquote on YQ too but soon rolled it back, owing to costs primarily, a decision I was secretly happy about because video as a feature was killing the community of YQ.
Video is an impersonal medium. It is run on views, not likes. It doesn't create community around it. Whereas every like on your write-up makes you happy, it's the total views on your video that truly makes you happy. You don't care the two comments and five likes in your video if the total views on your video don't cross 1000. On a write-up or a photo, you care about every like. You care about who liked it, what did they say. That's why Instagram feels like a social network while YouTube feels like a content network, even though Insta is becoming more and more like YouTube with reels taking the centerstage.— % &Out of peer pressure, I tried the video form but my authenticity went for a toss. I was too conscious with how my voice sounded, how my face looked, how my lips moved. I could never find a comfort with the medium. My comfort resides in the facelessness of words. The written form preserves the nonchalance I have with respect to how I look. So I stuck to the form and with time, I thought I would never break out. That writing will keep me limited in my own circle of a handful readers. I felt limited and had accepted the fate in its entirety until last week. — % &Until the Cubbon Reads fiasco happened. We didn't make one appearance in the press and everything that we wanted to say was conveyed in writing. And we realised the sheer power of pen. We realised how every form of protest needs to build its own discourse and nothing does that more efficiently than the written word. We found why freedom fighters left us a vast body of writings which enabled us to peer into their minds, their reasonings and their causes.— % &Writing is an indelible medium. The ink carries a finality and detail that a video can never bring. Over the last one week, writing took away the anxiety, brought every curator and reader together to fight and heal together, and provided us with such peace while fighting the biggest battle—the battle of citizen's rights versus those in power. For the entire last week, I have been thanking my stars for writing to have chosen me. For it to guide me and so many of us out of this calamity without letting our guards down. The battle is still on as we file a PIL. And we will fight it with our pens!— % &
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